What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Cross Creek Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Child Advocacy Center, Make A Wish, Meals on Wheels, USO, Hope for the Homeless

 Subaru Love Promise Heart

Love Promise Stories from Cross Creek Subaru

Subaru and Cross Creek Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Subaru Shares the Love with Child Advocacy Center  –  Jean H

We are so grateful to Cross Creek Subaru for choosing the Child Advocacy Center (CAC) as the local charity of choice for the 2018 Share the Love campaign. Cross Creek Subaru’s generous donation of $27,875 makes it one of the CAC’s top five funders! Each year the Child Advocacy Center helps 700 child victims of abuse right here in Fayetteville, NC. One of the services we provide at the center is mental health treatment for the child abuse victims. During these individual and group sessions, the children begin the process of healing from the trauma they have endured. With the contribution from the 2018 Share the Love campaign, we can provide more than 270 counseling sessions. One of our children recently wrote about her group counseling: “What I learned in this group is to always be positive, never let people bring you down.” Thank you, Cross Creek Subaru, for partnering with us to make a positive impact on these most vulnerable children!

2018 Companion Animal Adoption Event.  –  Karen R

We want to thank all the employees of Cross Creek Subaru who came out and volunteered and worked so hard to make this event such a success. Brittany worked with our animal rescue organization, Tilted Acres Rescue and Adoptions (TARA) to help over 20 dogs and cats that were pulled out of local shelters find loving forever homes. This was our second year doing this event and we are very grateful for the opportunity to do so. We hope this can be an annual thing because it is a great opportunity for the animals.

Third Time's A Charm!!  –  Cathy B

For the third year in a row, Cross Creek Subaru, partnering with The Leukemia & Lymphoma Society (LLS), North Carolina Chapter, delivered warm blankets, kid's craft kits and messages of hope from Subaru customers to cancer patients at Cape Fear Valley Cancer Treatment Center. Part of the Subaru Loves to Care initiative, this program is one of the favorites of the dealership and hospital alike. This year, 2 special volunteers representing LLS were part of the delivery. Wyatt Jenkins and Andrea Kisbaugh attended the event because they have a very personal connection to blood cancer. Andrea's son, Ryan Patrick, died in 2003 of complications from his bone marrow transplant aimed to treat his non Hodgkin's lymphoma diagnosis. He was just 19 years old. Wyatt and Ryan's father, Dr. David Kisbaugh created an annual memorial golf tournament in honor of Ryan with proceeds benefiting LLS NC. The Kishbaughs and Wyatt believe in the mission of LLS- to create a world without blood cancer- and wanted to show their appreciation to Cross Creek Subaru for their support of the NC chapter of LLS. Thank you all for making a difference in the lives of blood cancer patients and bringing a ray of hope, love and warmth to those that need it most.

A Trunk Full of Warm Fuzzies  –  Natalie B

Cross Creek Subaru delivered trunk loads of warm blankets and lunch boxes full of craft supplies to the Cape Fear Cancer Treatment Center is Fayettville with The Leukemia & Lymphoma Society. These goodies were delivered to patients and children in the oncology unit of the hospital. Being able to partner with such a compassionate and giving company for the past 2 years has been so impactful on the local cancer community. The ability to deliver treats that bring a smile to someone who is going through such a difficult time is a truly rewarding experience and The Leukemia & Lymphoma Society is extremely thankful for all the continual support from Cross Creek Subaru.

Cross Creek Subaru - We love you!  –  Roberta H

What a wonderful surprise to receive the generous donation from Subaru's 2014 Share the Love event! We are so grateful for the contribution in the amount of $15,248! We were honored to be nominated by Cross Creek Subaru as its local charity, and we never expected such a large gift! Last year, we served 616 children, and with these funds, we will continue to be a place of healing and hope for child victims of abuse in our community. Thank you, Subaru! We LOVE you!

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